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Age-Defying Products Smooth Out Wrinkles with Intense Marketing (KTAR 92.3 Phoenix)



The face of middle age increasingly is smooth and wrinkle-free. More and more Americans are using an arsenal of cosmetic procedures _ eyelid lifts, lasers and skin fillers _ to turn back the clock.

This is more than just a vanity play.

The $12 billion-a-year industry is big business for companies such as Medicis Pharmaceutical Corp., which has hitched its growth to selling skin products that make people look and feel younger.
The face of middle age increasingly is smooth and wrinkle-free. More and more Americans are using an arsenal of cosmetic procedures _ eyelid lifts, lasers and skin fillers _ to turn back the clock.
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